Welcome to the Business Technology Association!
Dealers Helping Dealers Make Profitable Connections
Featured Benefit
2024 Business Equipment Quota Index (BEQI)
The 2024 BTA Business Equipment Quota Index (BEQI) provides market potential (product demand) indices for the U.S. market. These indices can be used to: forecast sales, evaluate territories, measure sales potential, establish sales quotas and measure sales performance. The BEQI reports on several office equipment categories: multifunction devices, printers and large-format printers (based on speed ranges and color versus monochrome), and scanners.
BTA members may apply their $150 or $250 discount received with their membership toward purchase of the BEQI.
The Business Technology Association
Founded in 1926, the Business Technology Association (BTA) serves office technology dealerships, resellers, manufacturers, distributors and service companies. Its core members — office technology dealerships — consult, provide services and sell hardware, software and supplies with the primary goal of helping businesses optimize business document and information workflows. Through the association's various educational programs, information, research, legal services, publications and guidance, BTA member dealerships are positioned to be the premier source of the office technology used by businesses throughout the United States every day.
